Waterloo Brewing Pours on the Oktoberfest Passion

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Waterloo Festbier

KITCHENER, Ontario, Sept. 14, 2017 (GLOBE NEWSWIRE) -- Brick Brewing Co. Limited ("Brick" or the "Company") (TSX:BRB), Ontario's largest Canadian-owned brewery, can’t wait for Oktoberfest.

”As K-W’s local brewery we’ve been wanting to celebrate Oktoberfest with our hometown neighbours, and now thanks to a great partnership with Bingemans we can”  said George Croft, President, and CEO. “We’ve created a small batch, limited time only, Waterloo Festbier for this year’s Oktoberfest celebration. It’s crafted in the traditional Bavarian Marzenbier style with a rich toastiness and dark copper colour. It will be available at Bingemans Oktoberfest events on October 6th, 7th, 13th, and 14th, selected licensed accounts, our brewery retail store, and local LCBO stores within the KW region. Special events deserve a special beer.” added Croft.

“Our friends at 91.5 The Beat and 107.5 Dave Rocks are excited to introduce the first ever Kool Haus House Party” said Sean Dennis, Director of Marketing, Waterloo Brewing Company. “Beat Elite members and Dave Nation members will have an opportunity to apply with a photo of them showing off what makes them local for a chance to win an exclusive opportunity for you to have your favourite radio station conduct a live broadcast from your home while you host the ultimate Oktoberfest party.  Dave Rocks and The Beat will bring the tunes, Bingemans will bring the Bavarian goodies,  and Waterloo Brewing will bring the beer; you just need to bring the friends” added Dennis. 

“As an original founder of the festival, we recognize the importance of creating a Bavarian experience” said Mark Bingeman, President of Bingemans. “Great music, great local craft beer, an awesome Waterloo Festbier and great partnerships will deliver directly towards that Oktoberfest experience”.

For more information on the contest please visit http://www.1075daverocks.com or http://www.915thebeat.com and for festival info and how to get tickets, please visit http://bingemans.com/oktoberfest  

About Brick Brewing

Brick is Ontario's largest Canadian-owned brewery. The Company is a regional brewer of award-winning premium quality and value beers and is officially certified under the Global Food Safety Standard, one of the highest and most internationally recognized standards for safe food production. Founded in 1984, Brick Brewing Co. was the first craft brewery to start up in Ontario, and is credited with pioneering the present day craft brewing renaissance in Canada. Brick has complemented its Waterloo premium craft beers with the popular Laker brand.  In 2011, Brick purchased the Canadian rights to Seagram Coolers and in 2015, secured the exclusive Canadian rights to both LandShark and Margaritaville. In addition, Brick utilizes its leading edge brewing, blending and packaging capabilities to provide an extensive array of contract manufacturing services in beer, coolers, and ciders. Brick trades on the TSX under the symbol BRB. Visit us at www.brickbeer.com. 

Forward-Looking Statements

All statements in this press release that do not directly and exclusively relate to historical facts constitute forward-looking statements as of the date of this press release. Forward-looking statements generally can be identified by the use of forward-looking terminology such as "may", "will", "expect", "intend", "anticipate", "seek", "plan", "believe" or "continue" or the negatives of these terms or variations of them or similar terminology. Although the Corporation believes that the expectations and assumptions reflected in these forward-looking statements are reasonable, undue reliance should not be placed on these forward-looking statements, which are not guarantees and are subject to certain risks, uncertainties, and assumptions, which may cause actual performance and financial results to differ materially from such forward-looking statements. The forward-looking statements included in this press release are made only at the date of this press release and, except as required by applicable securities laws, the Corporation does not undertake to publicly update such forward-looking statements to reflect new information, future events or otherwise.

For further information:

Sean Dennis 
Director of Marketing
(519) 742-2732 Ext.142

2017 Bingemans Events New Product Oktoberfest Oktoberfest KoolHaus

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